The Ultimate Fighting Championship has always been at the forefront of using YouTube to promote its fights, and on Thursday we got another example of that: Countdown to UFC 110 has been posted on the UFC's official YouTube channel a few hours before it debuts on Spike TV. The first part is above and the second part is below.
The Countdown shows always do a solid job of selling the fights, and putting the full show on YouTube before it's on Spike is both a smart business move -- making the 40-minute infomercial for the pay-per-view broadcast available to a larger audience -- and a boon to MMA fans who can now watch Countdown when they want, where they want.