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Mark Cuban on EliteXC: 'I Think They Did a Great Job for a First Show'

Dallas Mavericks owner Mark Cuban is an emerging player in the world of mixed martial arts. His HDNet shows MMA regularly, and he's rumored to be interested in promoting pay-per-view shows as well.

But if Cuban considers EliteXC to be competition, that's not stopping him from praising the first foray into MMA on network television. In an interview with's Ariel Helwani, Cuban spoke highly of EliteXC:

Ariel Helwani: What were your overall impressions of the show?

Mark Cuban: I think they did a great job for a first show.

AH: Do you think that was a good representation of the sport?

MC: Why is everyone so caught up in whether this was a good representation? It was an entertaining show. It was mostly existing MMA fans as viewers. It was easy to watch the card and MMA fans did. This was not a show that new fans jumped on board to watch. That doesn't happen in a 1st broadcast.

Cuban seems to have a different taken than most MMA observers in saying that this didn't attract new fans to MMA, it just brought in a larger number of existing fans than cable or pay-per-view does. I'm not sure if he's right or wrong about that, but I'm glad to hear what he thinks -- Cuban is one of the smartest people in sports, and it's good that he's getting involved in MMA.

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